Product Strategy MuST

Streamline your product strategy with Fibery's comprehensive template. Align your team, prioritize features, and achieve product success.

Open workspace in a new tab

MuST - Multiple Strategic Tracks - framework, invented and formulated by Itamar Gilad.

This template is fully based on the information and visualization provided by Mr. Gilad in his original article Creating Product Strategy with Multiple Strategic Tracks (MuST)

MuST is about keeping multiple parallel strategic initiatives in a company. In this template, we call them just as suggested - Strategic Tracks.

Strategic tracks test big ideas — new products, new business models, etc, by building short/medium size projects. Each strategic track can be thought of as a series of experiment on a grand scale. The goal is as much discovery as validation — we start with an idea and see where it takes us.

This framework welcomes unknown and unexpected and can't conform to a corporative hard-line grand vision.

It's all about non-stop market research, creating blue oceans, and getting ready for black swans. Various opportunities have to be discovered and tested.

Main target - find the next big thing. And this big thing will be presented to the public, creating a "successful aura" for the company.

Check out other Strategy templates:

1-3-5 focus

Boost your productivity with the 1-3-5 rule. Learn how to prioritize tasks and get a to-do list template to implement this helpful system.

Objective

Key Actions

Task

Allocation Management

A realistic way to plan, allocate, and monitor your team’s time across projects without overbooking or burning them out.

Capacity Plan

Allocation

Project

Balanced scorecard

Framework that helps organizations translate their vision and strategy into measurable objectives and actionable initiatives

Gap planning

Strategic framework used to identify the gap between the current state and desired future state

GIST Planning

Streamline your GIST planning with Fibery's template. Set Goals, Initiatives, Strategies, and Tactics to drive business growth efficiently.

JTBD

Analyze interview transcripts through the JTBD framework. Quickly extract and categorize Goals, Constraints, and Catalysts.

Now Next Later

Strategic framework that categorizes roadmap items into three time horizons: immediate (Now), near-term (Next), and future (Later)

Objective

Feature

Task

OKR Tracking

Achieve your goals with Fibery's OKR Tracking Template. Set objectives, track key results, and align your team's efforts for maximum impact.

Objective

Key result

Opportunity Solution Tree

This template helps to clarify the path from high-level goals to specific actions, ensuring alignment and focus on impactful outcomes.

Goal

Opportunity

Solution

SCAMPER Brainstorm

This template guides you through the seven SCAMPER techniques: Substitute, Combine, Adapt, Modify, Put to Another Use, Eliminate,and Reverse

Idea type

Idea

Problem

Shape Up

Implement Shape Up with Fibery's template. Scope projects, set appetite, and track progress for effective product development.

SPADE framework

The SPADE decision-making framework is designed to streamline collaboration and accelerate the process of making tough choices.

Decision

Alternative

Vote

Superhuman Product Market Fit

Achieve product-market fit with Fibery's template. Validate your target market, gather feedback, and iterate to create a winning product.

Segment

Response

Roadmap item